It’s important to let your clients know when they have an opportunity to view your work and ask you questions. Stated another way, couples want to know whether you’ll be promoting your services at a bridal show. Let them know where you’ll be and how to find you with these simple tips!
Pass out free tickets to attend the show!
You have free tickets to give away to promising clients right at your disposal! Take advantage of such a huge incentive by letting your followers and customers know of the goodies you can bestow upon them! Not only will your free tickets introduce them to your name and services, but there’s also a 99% chance they’ll stop by your booth while they’re there.
You will find the free ticket codes on the postcards you received in the mail. Need more digital codes? Email [email protected] to get some!
Post about a show special to build anticipation.
You can promote your company and the fact that your clients can come see your work by saying “Stop by my booth at the Today’s Bride Show for your chance to win a free veil!” Everyone likes a good deal or the chance to win something.
Let’s say a client comes in to discuss flower choices. She likes what she sees, but she isn’t quite ready to commit that day. Let her know that you’ll be running a special at the Today’s Bride Show – if she buys her bouquet, she gets her groom’s boutonniere free! This offers the bride an incentive to come back and will help her make the choice quickly rather than sitting on the decision.
Looking for more bridal show tips? Visit our Pros blog.
Promote being at the bridal show digitally.
Posting to your social media accounts daily (or at least a couple times a week!) is key to digital success. Make sure one of those posts each week has to do with the show you’ll be exhibiting at! You could promote your show special, share a Today’s Bride post or the bridal show event page, mention stopping by your store or studio for free tickets, or just share a picture of how you’re preparing for the show.
Is there one piece of advice you’d give every bride if you could? What about a question that you hear asked over and over again? Most brides think along the same wavelengths, so by posting content that answers questions they have – or even teases at an answer “Learn more at my booth at the Today’s Bride Show this month” – you’ll show them you have valuable advice and intrigue them to stop by your booth.
Today’s Bride is constantly updating social media heading into our shows, so feel free to tag us on Instagram or mention us on Facebook when talking about the show! Posts are regularly shared to our feed, stories, or accepted as collaborators.
Don’t forget to tag @todaysbride in all of your social media posts to get points for your show’s marketing contest!
Show pre-made graphics to share.
To download, right-click and select “Save Image As” to save to your desktop.
Square “See Us” Graphic for 2026 Wedding Shows
Use these images below as a square graphic on your website and/or social media. Image size is 1080×1080. Include a caption telling your followers to see you at the upcoming Today’s Bride Wedding Show. Don’t forget to mention you have free tickets to give away!
Facebook “See Us” Graphic for 2026 Wedding Shows
Use these images below as a banner on Facebook or your website. Image size is 1280×628. Include a caption telling your followers to see you at the upcoming Today’s Bride Wedding Show. Don’t forget to mention you have free tickets to give away! Tag @todaysbride in your social media posts to get points for the Marketing Contest to win a free booth, free magazine ad, or free eblast!
Instagram “See Us” Graphic for 2026 Wedding Shows
Use these images below on Instagram. Image size is 1350×1080. Include a caption telling your followers to see you at the upcoming Today’s Bride Wedding Show. Don’t forget to mention you have free tickets to give away! Tag @todaysbride in your social media posts to get points for the Marketing Contest to win a free booth, free magazine ad, or free eblast!
You can also share the Facebook event pages for both shows to earn points for the Marketing Contest and promote your presence. Post on the “Discussion” tab in the Facebook events to reach those following the event.
We can’t wait to see you at the show, and neither can the brides! Let them know that you’ll be exhibiting your work, answering questions, giving advice, and signing contracts to get more brides to stop by!
